Is “Xennial” a Real Generation? The Truth about Microgenerations

Were you born between Gen X and Millennials? You’re actually a Cusper.

Is it true there is a microgeneration called “Xennials” or “Oregon Trail Generation” between Gen X and Millennials?

How to attract, engage and retain Gen Z employees

Are you hiring Gen Z? Check out these highlights from our SXSW presentation

The Center for Generational Kinetics' CEO, Dr. Denise Villa, and Heather Watson, behavioral designer, shared The Center’s new Gen Z research at SXSW 2018.

Don’t Miss Our Session at SXSW for New Gen Z Research!

The Center’s CEO, Dr. Denise Villa, and Heather Watson, behavioral designer, will share new Gen Z research at SXSW 2018

If you’re in Austin for this year’s SXSW, you don’t want to miss our exciting presentation: How Will Gen Z Change Work: My Cubicle is My Bed.

3 Ways Children’s Hospitals Can Recruit and Retain Millennial Employee Talent

Jason Dorsey weighs in on how to cultivate Millennial employee talent in the hospital workplace

Millennial employees currently make up the largest generation in the U.S. workforce.

Gen X More Addicted to Social Media Than Millennials

The children of the 70’s find themselves on social channels more than Gen Y

A surprising new study revealed that Gen Xers are actually the top social media users – not Millennials!

Baby Boomers Compete With Millennials for Apartment Living

As retirement looms, Boomers turn to amenity-filled luxury apartment living

While it’s true that Millennials are still renting at a higher rate than any other generation and mostly avoid buying houses of their own, their parents’ generation isn’t far behind them.

Experiences win over Possessions. New Year, New Travel Priorities.

Expedia and the Center for Generational Kinetics find travel at the top of everyone’s wish list

The Center for Generational Kinetics is excited to announce the release of a multi-generational travel study with Expedia.com

WHAT TO EXPECT WITH THE GEN Z WORKFORCE

How employers can start planning for next generation of employees and new hires

The older end of Gen Z is surpassing 21 years old. They are finally flooding enter into the U.S. workforce in both entry-level jobs and career starters.

The Center’s Gen Z Research Is Featured in an International College Textbook

Exciting news about The Center’s new Gen Z National Study

We are excited to announce that The Center’s for Generational Kinetics’ latest national study on Generation Z is being featured in a college textbook

The Center’s Gen Z Research Is Featured in an International College Textbook

The research team at The Center is thrilled and honored to be included in the textbook and to be viewed as primary source material for understanding Generation Z. Read More »

CATEGORIES: Media Research Findings

GEN Z STUDENTS ARE TALKING ABOUT GENDER EQUALITY IN THE CLASSROOM

How Gender Inclusion is Now a Topic in Schools Amongst Students and Teachers

Gender equality, diversity, and inclusion are huge topics for Generation Z, and one place where it is showing up is in schools.

GEN Z STUDENTS ARE TALKING ABOUT GENDER EQUALITY IN THE CLASSROOM

Topics like gender norms and inclusion are now part of the mainstream conversation for Gen Z and Millennials, and more and more people are willing to talk about topics that were once considered off-limits. Read More »

CATEGORIES: iGen / Gen Z Media Research Findings