WE CAN HELP YOU

Sell and Market to Millennials and Gen Z

Sales and marketing strategies that worked five years ago fail with Millennials and Gen Z. We work with you to solve your specific sales and marketing challenges with research-backed solutions.
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Recruit, Retain, and Develop Each Generation

Each generation of employees brings different strengths and challenges to the workplace. We work with you to solve your recruiting, retention, and communication challenge with research-backed solutions.
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Become a Thought Leader Through Research

Real thought leaders challenge convention, uncover new solutions, and drive tremendous inbound demand. Our unique research makes you a thought leader, solves your challenges, and you own all the data.
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ABOUT GENERATIONS

Research on Gen Z (aka iGen, Centennials, or Generation Z)

Gen Z is the huge generation born after Millennials. Our landmark Gen Z research and TEDx talk reveal how different Gen Z is as employees, emerging adults, and consumers.

Marketing, Selling to, and Employing Millennials (aka Gen Y)

Marketing, selling to, and employing Millennials (Gen Y) is a tough challenge. Learn what works to unlock their potential as customers and employees.

Generational Breakdown: Info on All the Generations

Get the info you need about the five generations. Each generation offers something valuable and different. Learn more about them now.

RESEARCH

We lead groundbreaking, unique research on generations to solve challenges, inform media, and uncover new trends.

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SPEAKING

Our acclaimed generational speakers have received more than 1,000 standing ovations around the world.

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CONSULTING

We innovate with our clients to design solutions that solve generational challenges from management to marketing.

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"Jason Dorsey is one of the most compelling and engaging speakers I’ve come across in my career. In fact, ‘speaker’ does not adequately describe Jason, who is equal parts researcher, social anthropologist and entertainer."
Steve Cannon, President and CEO, Mercedes-Benz USA
“We couldn’t have been more pleased with The Center’s leadership and insights during the survey creation, administration, collection and final results interpretation. Jason Dorsey delivered multiple TV interviews and represented our organization well. We highly recommend The Center for Generational Kinetics!”
Chris Lorence, Executive VP, Independent Community Bankers of America
"Jason Dorsey is singularly the most effective business speaker I have ever witnessed and can make two hours seem like 20 minutes, even in a room of 1,000 people."
Rob Hallam, VP Corporate and Franchise Communications, ServiceMaster
"The Center for Generational Kinetics helped us better understand our next generation of customers and the hidden trends we need to be thinking about now. What they discovered was unexpected and exactly what we needed to move our business forward. I highly recommend The Center for consumer research and strategy."
Alan Blake, CEO, Yorktown Technologies — creators of the GloFish®