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CGK President Jason Dorsey Has Delivered Virtual Presentations to More Than 100,000 Leaders in over 100 Countries

As President of CGK, Jason combines our extensive generational research, unique insights, and practical solutions with his trademark interactive presentation style.

Gen Z Are Not “Millennials 2.0”

CGK President Jason Dorsey Shared the Latest Key Insights About the New Generation Coming of Age

Kathryn Lundstrom from Adweek recently spoke with CGK President and lead generational researcher Jason to discuss the state of Gen Z.

Everything from Activism to Benefits, and the Coronavirus Will Define Gen Z

CGK President Jason Dorsey Shared Several Key Insights with Yahoo! News

Jason Dorsey, CGK President and leader of 65 generational studies across four continents, was recently interviewed by Yahoo! News to discuss several key topics affecting Gen Z.

What are Generation Z’s Social Media Preferences?

Here is what we uncovered as part of our ongoing national quantitative Gen Z research

For Generation Z, social media has always been a part of their lives. In fact, they don’t view it as media at all.

Why Financial Firms are Pivoting Towards Instagram

As top college grads are swayed by Silicon Valley allure, firms like Goldman Sachs are taking their social media presence to the next level

In an age where companies can’t afford to be offline, even financial giant Goldman Sachs launched an official Instagram account in September 2018.

Will Gen Z Make Virtual Reality the Next Big Technology?

Does Gen Z see VR as a trendy gadget, or will VR be this generation’s iPhone?

As virtual reality (VR) and augmented reality (AR) mature, Gen Z is poised to become the first generation to truly adopt these new experiences

How Obsessed is Gen Z with Mobile Technology?

So obsessed they are losing sleep! Heather Watson shares surprising insights from our 2018 State of Gen Z™ research study

Gen Z is growing up remarkably different from other generations—including Millennials—due to powerful digital tools and transformative tech innovation.

Gen Z Uses Banks Differently

Here’s how this young generation sees banking, and what this could mean for the future of big banks

Gen Z may be the first generation to never step foot inside a bank.

Gen Z Uses Banks Differently

With mobile banking more widespread than ever, and Gen Z more comfortable with using apps than face-to-face conversation, there is little reason for them to use traditional banking methods. Read More »

CATEGORIES: iGen / Gen Z Technology

APPS FOR REVIEWING FRIENDS ANONYMOUSLY GAIN POPULARITY WITH GEN Z

Tbh is the newest app for reviewing friends and many in Gen Z love it

In line with current Gen Z trends in mobile apps are those apps designed for anonymously reviewing your friends. One new app that is topping the charts allows the user to do just that but it all has to be positive.

APPS FOR REVIEWING FRIENDS ANONYMOUSLY GAIN POPULARITY WITH GEN Z

The app is called tbh (to be honest) and it has users take polls about their friends. You’re presented with a series of polls, 12 at a time, then four options of friends to choose from. Read More »

CATEGORIES: iGen / Gen Z Technology

GEN Z AND HANGING OUT

"Live Chilling" is the next generation's antidote to social media

Gen Zers are turning to a new way of hanging out online: the "live chill."