Not since the Baby Boomers has there a been a generation so concerned with financial responsibility. Read More »
New National Study Finds Gen Z is Smarter with Money than Millennials
Our newest research here at The Center for Generational Kinetics reveals that Americans ages 14-21 are demonstrating conservative economic tendencies at an early age.
New research identifies the latest snacking trends and motivations
Findings from a recent national study identify the trends and motivations behind the millennials' health-conscious approach to snacking.
Whether a snack is sold in a grocery chain, a specialty food retailer, or delivered right to the front doorstep, millennials are definitely creating a whole new market when it comes to better-for-you snack options. Read More »
How a generation is defined by more than just their birth year
Multiple generations compose today's workforce, so there's been a lot of talk about how members of each group behave.
To better understand generational behaviors, it's a good idea to explore each group's generation-shaping moments. Read More »
Jason Dorsey, the Gen Z Expert, talks Gen Z employment opportunities
While Gen Z wants jobs that are fulfilling, they also crave job stability and don't plan to change jobs as much as their predecessors have.
Dorsey explained to the Boston Globe that Gen Z wants to avoid the mistakes that Millennials made. Read More »
The 10 Most Enticing Cities for Millennials
What cities appeal to Millennials? Great question! We found one list with their version of the answer.
Check out the top places where young people just starting their independent lives want to be. Read More »
Get to know our dynamic certified speaker!
This is the second in our three-part series in which you will get to know each of our certified speakers and see what they think about generations!
Millennials Don’t Consider Themselves Adults Until Age 30
The delay in assuming these adulthood rights of passage doesn't mean that Millennials are not interested in them.
Many Millennials do not consider themselves adults until the age of 30. Read More »
The color that’s driving Millennial purchase power
New York Magazine recently proclaimed that millennial pink, a color trend that started in the summer of 2016, is here to stay.
Millennial pink is a shade all its own--it's a cooler pink with tones of peach and salmon with all the blue notes taken out. Read More »
The next generation is both pragmatic and tech-savvy
In a recent interview with Comstock’s Magazine, Gen Z Expert and researcher Jason Dorsey highlighted how technology has groomed the youngest generation in ways we’ve never seen before.
“For the first time in history, the youngest generation is driving behavior of the older generations. The 15-year-old is doing something before the 50-year-old,” says Dorsey. Read More »
Scholarship funds will go directly to students and their education provider
I’m incredibly excited to announce that in partnership with Distributor Contractor Association we raised $20,000 in scholarship money
What makes this extra special for me personally, is that I raised 4x more in scholarship money than I actually earned when I was in college! Read More »