How Leaders Can Drive Innovation in Traditional Industries

Unlock Growth When Competitors are Everywhere

Some of Our Happy Speaking Clients

Your industry is more competitive than ever. you need an ACTIONABLE approach to create space to grow now.

Watch CGK’s President, Jason Dorsey, deliver a presentation on Gen Z, Millennials, and the generations. CGK’s generational speakers have received over 1,000 standing ovations around the world.

PRESENTATION OVERVIEW:

Traditional industries are more competitive than ever. Established companies are fiercely trying to protect what they have. Emerging threats and new trends want to upend the entire industry.

Yet leaders must drive innovation within their traditional industry to create growth. Is this possible? Absolutely, but the traditional playbook won’t deliver non-traditional results.

In this inspiring, strategy and story-filled program, Jason Dorsey shares his unexpected discoveries, latest research, and practical actions to drive growth by innovating differently when competitors are everywhere.

Every leader in attendance will gain a new perspective, approach, and real-world examples they can use right away—all delivered in Jason’s trademark high-energy, interactive style!

The future is more competitive, not less. Driving innovation in traditional industries is the missing path leaders need to fuel growth in established markets to create breakout opportunities.

This program is ideal for leaders at all levels who desire a new approach and practical strategies to solve the challenge of growth in traditional and established industries.

KEY PRESENTATION OUTCOMES:

Gain a new perspective on the hidden behavioral dynamics, unmet needs, and overlooked opportunities that exist in established industries
Learn new approaches for competing in ways that quickly stand out, create a defensible difference®, and provide a foundation for stability and innovation
Be inspired to bring new energy to established teams and businesses in a way that drives momentum, excitement, and results

The perspective, research, and solutions Jason shares will enable you to instantly create more value for stakeholders when competitors and tradition are everywhere. This is the missing, insights-driven approach to leading for growth in established markets that they don’t teach in business school!

In How Leaders Can Drive Innovation in Traditional Industries, you’ll see firsthand why Jason Dorsey has received more than 1,000 standing ovations from New York and Los Angeles to Chile and India.

CLIENT TESTIMONIALS

Our Access: Innovation event draws industry leaders and executives nationwide. No speaker commanded the attention and interest of our attendees as well as Jason. His earnest mix of energy, well-researched perspective, well-timed humor, and practical insights made his keynote the talk of our event and the highest-rated presentation. He gave our attendees exactly what we wanted—a fresh, insightful, deeply tailored understanding of how to better serve their...customers and why such service is critical for competing differently and succeeding in fiercely competitive markets.

Jason Dorsey delivers incredible...insights and strategies that will future-proof your business. His deep domain expertise, engaging speaking style, and thought-provoking insights are the best in the business. I have had Jason speak to my clients, our industry, and our top leadership team as he provides an incredible and actionable foundation for driving growth in any business.

Jason Dorsey was awesome and one the best keynote speaker we’ve ever worked with. He spent time learning about our company, leaders and what was important us. He energized our event. He connected with 3,600 of our leaders the moment he took the stage. It was incredible to experience. He had them laughing, taking notes, interacting with each other, and deeply focused through his entire one-hour keynote. He was by far our highest-rated speaker. If you're looking for a speaker that combines new insights, great energy, candid stories, and specific actions you can use immediately, I highly recommend Jason Dorsey. He delivers!

PRESENTATION OVERVIEW:

In this inspiring future-meets-present program, The Future of Customer Experience, CGK’s acclaimed speakers reveal exactly what you need to know and do to create the customer experience mindset, strategy, and approach that fits your organization, strengths, and vision. Jason and his team have led numerous studies—B2B and B2C—to uncover exactly what you need to know to unlock the potential of customer interactions in unexpected ways that you can act on immediately.

KEY PRESENTATION OUTCOMES:

Your audience will leave this high-energy keynote to full-day presentation inspired and able to focus on what matters most to unlock the potential of customer interactions.

In The Future of Customer Experience, you’ll see firsthand why CGK’s speakers have received more than 1,000 standing ovations all over the world, from New York and Los Angeles to Chile and India.

*Please note that CGK’s speakers are not available through speaker bureaus.

Our Speaking customization process

Step 1

Initial Event Details and Customization Kickoff

Client identifies topic or topics of interest. Client shares attendee overview, key event goals, and confirms event details. Client completes CGK Customization Framework to share leadership’s priorities, attendee mindset, event overview, core messages, and more.

Step 2

Promotional Assets Provided

Speaker provides custom invite video (optional), speaker bio, headshot options, and presentation description for internal and external promotion.

Step 3

Landscape Review and Confidential Data Transfer

Speaker reviews the client's website, social media, recent press coverage, and other external-facing information and important industry trends. Client provides confidential data (if useful) for informing speaker’s content, strategies, and solutions, such as workforce and customer data.

Step 4

Customization Meeting and Presentation Creation

Deep dive into leadership’s goals, organizational culture, behavioral drivers/blockers, content pillars, and actions/case studies that will drive measurable results. Speaker creates customized presentation integrating all customization steps into visually powerful slides that drive learning and key actions.

Step 5

On-Site Stage and A/V Check

AV check scheduled. Slides, intro, and handouts are provided two weeks before the event.

Step 6

Optional Integration with Prior Presenter

Speaker will review high-level speaking points from the presentation immediately prior to their own for seamless transition and flow.

Step 7

VIP Meet-and-Greet or VIP Book Signing

Optional VIP Meet-and-Greet or memorable book signing following the presentation. Client orders books in advance for signing.

Step 8