The destruction of the Twin Towers on September 11, 2001 is the “JFK assassination” for U.S. Millennials. It’s their “Where were you when?” moment. Millennials can tell you exactly where they were when they heard the news, saw it on television, or read about it online. The shock, pain, and aftermath of 9/11 changed the generation forever. The unforgettable importance of September 11, 2001 is the reason that The Center for Generational Kinetics believes that the birth years for Millennials end in 1995. While beginning and ending birth years for any generational cohort are more gray than black and white, 1995 is an undeniable stopping point for the Millennial generation... Read More »
Every generation has defining moments—what is it for Millennials and Gen Y?
What was the most important generation-defining moment for Millennials? Was it the Internet, mobile phones, or the Apple watch? The answer is much more poignant: September 11, 2001.
Do we call them Millennials, Gen Y or something else?
We are frequently asked, “What is the ‘correct’ name for Millennials?” Do we call them Millennials, Generation Y, Echo Boomers, or something else? The answer is: It depends on where you live.
In the United States, the more popular name is Millennials. In every other country, the more popular name is Generation Y. The key thing to know is that Millennials and Generation Y are different names for the exact same generation. This is the generation born after Generation X. Interestingly, if you ask Millennials if they are a member of the Millennial generation, many of them will say, “No way!” because they don’t feel that they are part of this generation. We see this self-identifying response stemming from two main reasons... Read More »