Article - NYT

"Millennials, especially their dependence on technology, are probably just a leading indicator of where life is headed for everyone. Being able to text message with a company we found is something every generation wanted to do even though we assumed it was just millennials."

This quote from Jason Dorsey, The Center's Chief Strategy Officer, and much more were part of The New York Time's piece on marketing to Millennials.

Read the entire article here.


With 80 million members in the U.S. alone, Millennials are a powerful driver in every major industry and will continue to be for the foreseeable future. Capturing their attention and loyalty is critical to every business' success and growth. The Center is the leading expert on Millennials and the generations. We can help solve your frustrating Millennial challenges, from communication and leadership to sales and marketing. Contact us for more info.

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