The Center’s Research Featured on 25 TV shows in a day!

Breakthrough national research on Millennials, Gen Z, and entrepreneurship

The Center for Generational was proud to partner with America’s Small Business Development Center’s to lead a breakthrough national study for the organization that explored Millennials and their attitude toward starting and owning their own business.

The Center’s Research Featured on 25 TV shows in a day!

The study’s findings were so powerful that the study’s co-authors, Tee Rowe and Jason Dorsey, were featured on more than 25 TV shows in a single day!!!  Read More »

CATEGORIES: Media Uncategorized

BABY BOOMERS BREAK THE BANK WITH HOLIDAY SHOPPING

More than any other generation, Baby Boomers plan to flex their spending power during the holidays, but Millennials plan to stay within budget

Baby Boomers and Millennials differ greatly in their shopping trends year-round, but nowhere is this more apparent than during the holiday season.

MILLENNIAL ENTREPRENEURS ARE IMPACTING BIG INDUSTRIES AND MAKING HEADLINES

Millennial business owners and founders are creating big business results

Millennial entrepreneurs are founding big businesses and creating impact in industries around the world.

MILLENNIAL WOMEN ARE WORSE OFF THAN THEIR MOTHERS

How Today’s Challenges Affect Millennial Women

According to a new report by the Population Reference Bureau, millennial women are “worse off” than their mothers, but what exactly does that mean?

MILLENNIAL WOMEN ARE WORSE OFF THAN THEIR MOTHERS

So why the stalled or reversed progress for women of younger generations? Researchers blame "social and structural barriers." Read More »

CATEGORIES: Uncategorized

THINGS THAT MILLENNIALS ARE KILLING

Check Out Which Industries Are At Risk Because Of Millennials

It seems like daily there is a new article about something Millennials are ruining.

Gen Z vs Millennials: How Do They Think Differently About Money?

Research shows that Gen Z thinks much differently about money than Millennials

A new national from The Center for Generational Kinetics reveals that Gen Z thinks very differently from Millennials when it comes to money.

Gen Z vs Millennials: How Do They Think Differently About Money?

Everyone tends to see Generation Z as the "younger sibling" of Millennials. So wouldn't these two groups think about money in the same way? Apparently not! Read More »

CATEGORIES: Uncategorized

Gen Z Goes to YouTube for Product Reviews

YouTube is the #1 Place Gen Z Goes for Product Reviews

One of the most vital venues for this is YouTube, and one of the best target audiences is Gen Z.

Gen Z Goes to YouTube for Product Reviews

With 77% of Gen Z driven to YouTube for the sole purpose of watching product reviews, it's vital to get your product into the hands of people who want to talk about it online Read More »

CATEGORIES: Uncategorized

New Study Shows That Artificial Intelligence Will Take Over Millennial Jobs

AI is coming for jobs, especially those of Millennials

Artificial Intelligence will be taking over Millennial jobs in the decades to come, according to a new study conducted and released by Gallup.

What is a Generation?

Defining a Cohort

Nowadays, terms like 'Baby Boomers,' ‘Gen X,’ 'Millennials,' and 'Gen Z' have become household words.

Jason Dorsey Debunks Millennial Myths at the 2017 National Restaurant Association Show

Keynote on how Millennial consumers influence restaurants and foodservice

Millennial expert and researcher Jason Dorsey headlines the Signature event series.