Jason Dorsey, president and co-founder of The Center for Generational Kinetics, explains why this phenomenon is happening. Read More »
AI is coming for jobs, especially those of Millennials
Artificial Intelligence will be taking over Millennial jobs in the decades to come, according to a new study conducted and released by Gallup.
Defining a Cohort
Nowadays, terms like 'Baby Boomers,' ‘Gen X,’ 'Millennials,' and 'Gen Z' have become household words.
Here are a few of the factors that determine how a generational cohort is formed. Read More »
Gen Z Prom-Goers Are Most Traditional Teens in Years, Survey Finds
Gen Z prom-goers are taking fashion tips and tricks from their Generation X moms and even their Baby Boomer grandmothers, rather than their Millennial sisters.
When it comes to prom attire, Gen Z girls are making more modest and conservative choices. Read More »
From Gen Z and Millennials to Gen X, Boomers, and Traditionalists
We are frequently asked, “How large is each generation in the U.S.?” Great question!
As the leader in generational research, speaking and solutions, it is our mission to uncover the data you need to make informed decisions that drive measurable results. Read More »
Check out these surprising facts from our new national study on Gen Z
Here are 5 things every Millennial and Gen X mom should know based on our new national study on Gen Z.
As any mom can see, Gen Z is going to be quite different from previous generations. Read More »
Check out these unique gift ideas for the Millennial mom in your life
We've got you covered in the gift department this Mother's Day.
Research states that Millennial moms tend to gravitate more towards experiences instead of material items. Read More »
New National Study Finds Gen Z is Smarter with Money than Millennials
Our newest research here at The Center for Generational Kinetics reveals that Americans ages 14-21 are demonstrating conservative economic tendencies at an early age.
Not since the Baby Boomers has there a been a generation so concerned with financial responsibility. Read More »
New research identifies the latest snacking trends and motivations
Findings from a recent national study identify the trends and motivations behind the millennials' health-conscious approach to snacking.
Whether a snack is sold in a grocery chain, a specialty food retailer, or delivered right to the front doorstep, millennials are definitely creating a whole new market when it comes to better-for-you snack options. Read More »
How a generation is defined by more than just their birth year
Multiple generations compose today's workforce, so there's been a lot of talk about how members of each group behave.
To better understand generational behaviors, it's a good idea to explore each group's generation-shaping moments. Read More »