According to recent research, only 40% of Millennial-aged respondents considered themselves part of the “Millennial generation.” Read More »
Jason Dorsey weighs in on the importance of generational identity
The word “Millennial” has never been more contentious.
Expedia and the Center for Generational Kinetics find travel at the top of everyone’s wish list
The Center for Generational Kinetics is excited to announce the release of a multi-generational travel study with Expedia.com
Results illustrate that people are shifting away from a society of stuff (products like clothes, electronics, jewelry), to a society of experiences, and are specifically saving for travel. Read More »
Breakthrough national research on Millennials, Gen Z, and entrepreneurship
The Center for Generational was proud to partner with America’s Small Business Development Center’s to lead a breakthrough national study for the organization that explored Millennials and their attitude toward starting and owning their own business.
The study’s findings were so powerful that the study’s co-authors, Tee Rowe and Jason Dorsey, were featured on more than 25 TV shows in a single day!!! Read More »
Millennial business owners and founders are creating big business results
Millennial entrepreneurs are founding big businesses and creating impact in industries around the world.
A recent CNN article showcases female and male Millennial entrepreneurs who founded a wide range of successful companies. Read More »
Exciting news about The Center’s new Gen Z National Study
We are excited to announce that The Center’s for Generational Kinetics’ latest national study on Generation Z is being featured in a college textbook
The research team at The Center is thrilled and honored to be included in the textbook and to be viewed as primary source material for understanding Generation Z. Read More »
Gen Z, aka iGen, is growing up digital and the data shows it
Generation Z has never been far from technology. They grew up in the middle of the mobile age and are true mobile natives—which is different than Millennials who were the first digital natives.
A YouGov survey from May 2017 showed that nearly 4 out of 10 teens would not make it through a single day(!) without their cell phones. Read More »
How Gender Inclusion is Now a Topic in Schools Amongst Students and Teachers
Gender equality, diversity, and inclusion are huge topics for Generation Z, and one place where it is showing up is in schools.
Topics like gender norms and inclusion are now part of the mainstream conversation for Gen Z and Millennials, and more and more people are willing to talk about topics that were once considered off-limits. Read More »
Millennials don’t want the homes their parents worked hard to buy
Who will buy the big houses that Baby Boomers are trying to sell? It might not be the Millennials.
A decade or two ago, Baby Boomers were raising their Millennial children in large homes with closed floor plans and spacious yards. My how times have changed. Read More »
AI is coming for jobs, especially those of Millennials
Artificial Intelligence will be taking over Millennial jobs in the decades to come, according to a new study conducted and released by Gallup.
Jason Dorsey, president and co-founder of The Center for Generational Kinetics, explains why this phenomenon is happening. Read More »
New national study finds Millennials have very different views of entrepreneurship than other generations in America
Do Millennials REALLY want to be entrepreneurs? The results of our national study may surprise you.
The study findings were shocking and revealed some significant generational differences between Millennials and other generations in America. Read More »