The app is called tbh (to be honest) and it has users take polls about their friends. You’re presented with a series of polls, 12 at a time, then four options of friends to choose from. Read More »
Tbh is the newest app for reviewing friends and many in Gen Z love it
In line with current Gen Z trends in mobile apps are those apps designed for anonymously reviewing your friends. One new app that is topping the charts allows the user to do just that but it all has to be positive.
"Live Chilling" is the next generation's antidote to social media
Gen Zers are turning to a new way of hanging out online: the "live chill."
The idea of "hanging out" is being remodeled. It is changing to adapt to our digital landscape. Read More »
Gen Z, aka iGen, is growing up digital and the data shows it
Generation Z has never been far from technology. They grew up in the middle of the mobile age and are true mobile natives—which is different than Millennials who were the first digital natives.
A YouGov survey from May 2017 showed that nearly 4 out of 10 teens would not make it through a single day(!) without their cell phones. Read More »
How Gender Inclusion is Now a Topic in Schools Amongst Students and Teachers
Gender equality, diversity, and inclusion are huge topics for Generation Z, and one place where it is showing up is in schools.
Topics like gender norms and inclusion are now part of the mainstream conversation for Gen Z and Millennials, and more and more people are willing to talk about topics that were once considered off-limits. Read More »
Top 3 Millennial Financial Concerns
It’s not a surprise that millennials worry about finances. Millennials are way more likely to stress about their finances for a large portion of their life, more so than their Baby Boomer parents.
It’s not a surprise that millennials worry about finances. Millennials are way more likely to stress about their finances for a large portion of their life, more so than their Baby Boomer parents.It’s estimated that 28% of Millennials are experiencing so much financial anxiety that it’s affecting their job performance, more than twice the rate of the general population. Read More »
Student Debt Jumps 150 Percent
One of the main problems facing recent graduates is the debt they’re stuck with after school.
Student loan debt can have major consequences. Millennials are pushing back major life milestones because of their financial insecurities Read More »
Popular brands like Seltzer and LaCroix are soaring in sales
Mineral water has Millennials obsessed!
According to NPR, Americans are consuming about 170 million gallons of fizzy water each year. Read More »
Millennials won’t settle when it comes to food.
Millennials are used to many different ways of being able to make choices. This is creating a constant change for anyone working in the food industry. Read More »
Why broadcast is making a return to Millennial TV sets
"Rabbit Ears" are making a comeback from the technology trash pile to offer free TV to anyone who hauls them out of the attic.
Why and how are these supposedly ancient electronics making it back into Millennial living rooms? Read More »
How to engage the most elusive generation with social marketing
Generation Z, the new kids on the block after Millennials, now holds $44 billion in purchasing power.
Here are three unexpected marketing approaches for reaching Gen Z. Read More »